May 11, 2016


Posted in Across The Web

Golfers Love OOFOS: Here's Why

We’ve had a lot of great feedback from golfers around the country. After hours on the course standing on your feet, sliding into a pair of OOFOS provides instant relief and comfort. OOFOS were recently featured on the Golf LifeStyle blog. Golf LifeStyle is a big fan of OOFOS qualities like the impact absorption, long lasting support and cushioning, durability, and the machine washable factor. They say,

"You will not find a better sandal then OOFOS when it comes to comfort. Your pair of OOFOS will provide you impact absorption and arch support that your traditional recreational footwear can’t. They help reduce stress on your feet, knees and lower back. The design cradles your arches and allows natural motion to take pressure off of your knees, hips and lower back. Just picture that moment after walking 18 holes and then slipping on your pair of OOFOS. Instant gratification awaits."

To read the whole review, click here.

April 28, 2016


Posted in Across The Web

Avid Arizona Runner & Trainer Says OOFOS Are Like Walking on Clouds

In the hot weather of Arizona, OOFOS fan and fitness blogger, Kindal Wallum loves sliding into her OOlalas after a workout. She says of her OOFOS,

  “…as I ran my errands in my flat sandals all day my feet began to hurt and become tired and sore. Insert OOFOS – these sandals solved the problem almost instantly. The cloud like cushion and arch support allowed my feet to recover while running errands after a long workout without any pain or additional fatigue. Now there is no going back to the days of flat foot sandals and feeling like I’m walking on concrete all day when I can feel like I’m walking on clouds.”

 And what better way to walk on clouds than in her Cloud White OOlalas!


OOFOS OOlala shoe in cloud white design.  

When Kendal is not outside running or updating the training tips on her blog, she is working as a medical professional, which requires her to wear closed toed shoes. Kendal tried the OOFOS OOCloog Luxe, saying,

I wore them at work over the weekend from my 12 and 8 hour shifts and fell in LOVE. I love the ease of being able to slip them on and off as well as the cushion and arch support to keep my feet happy throughout the day especially after my 4 AM workouts! OOFOs clogs are also $65 dollars which is half the price of normal medical clogs sold at scrub shops around the country and I know everyone LOVES a deal especially when it’s an AMAZING product!

Read Kindal’s full review, here.

March 30, 2016


Posted in Across The Web

Running Through the Storms Review

Running Through the Storms runner and blogger suffers from chronic plantar fasciitis. After trying many of the popular and expensive sandal brands, she finally found the relief she needs in OOFOS, saying:

I can't imagine returning to another brand of shoes or sandals, as long as I live, especially after working out hard. These things are so plushy, comfortable and downright heaven to my feet. I can't believe I've gone as long as I have without them! 

In addition to stress relief in the feet and knees, she has particularly noticed an improvement in the lower back. This is a key OOFOS difference – Comfortable shoes will give the feet some relief, but OOFOS provide needed support to several areas of the body up through the lower back.

Shop the OOFOS OOlala look featured in this review here:

Image of the OOFOS women's OOlala black sandal for foot support and foot recovery.


View the full Running Through the Storms review here: http://www.runningthroughthestorms.com/2016/03/oofos-giveaway.html?m=1

March 22, 2016


Posted in Across The Web

Why Golfers Choose OOFOS When Off the Course

Modern golfers look for clean and contemporary shoes that match their style and their agendas. Shoes receive extra marks from the golfing community for versatility and comfort, especially from those who suffer from foot pain. Golf Fashion Weekly featured OOFOS in a golfer lifestyle footwear review, commenting that the OOfoam recovery material and unparalleled arch support help anybody’s feet feel rejuvenated after a long day of walking 18 holes, carrying bags, and putting added pressure on the feet, ankles, and knees for a good golf swing.

“I walked over 45,000 steps on concrete flooring of the Orange County Convention Ctr. during the 3-day PGA Merchandise Show while wearing OOFOS OOriginal Footwear (thong sandal). I was astonished…no foot pain, body aches or fatigue. It amazed me that a thong sandal could provide such incredible support and comfort.”

Read the full article on Golf Fashion Weekly here: http://golffashionweekly.com/golf-accessories/shoes-sandals/footwear-that-takes-you-from-the-tee-to-the-sea/

March 14, 2016


Posted in Across The Web

OOFOS For All Outdoors

One thing that’s so great about OOFOs is that they fit into a variety of lifestyles for recovery after exercise, being on your feet or general wear on the feet. When they aren’t out conquering the elements athletes and outdoor-seekers in particular turn to OOFOS for the recovery and relief benefits. OOFOS were recently featured on the 4 All Outdoors blog, which focuses on outdoor adventures, tips, and gear reviews!

Whether outside or inside, these outdoor enthusiasts agree that OOFOS has much more to offer than superior comfort alone. Jenn at 4 All Outdoors has noticed how much relief OOFOS give her from planters fasciitis symptoms and notes some of her favorite OOFOS highlights in her review, including:

  • Foot support provides relief from planters fasciitis
  • Thick soles prevent feeling rocks & gravel underfoot
  • No blisters even after long walks
  • Bacteria & moisture resistant build
  • Good surface traction

Check out Jenn’s review here: http://4alloutdoors.org/reviews/footwear-2/19202-2/

November 25, 2015


Posted in Our Cause

Giving Thanks


November is a great month to get going on this blog.  November marks one year since I met my amazing team at Dana-Farber: Eric Winer, Jen McKenna, Kathy Roche and Liz.  It was then that Eric and the team told me I had stage 4 breast cancer, or as we prefer to call it “treatable, non curable cancer – a chronic disease.”  One year ago they told me “our job is to find solutions to fight your cancer.  Your job is to trust us and go live your life fully.”

Let’s see how I did this past year living my life fully:

In April, Eric, my doctor, asked me to speak at the Women’s Executive Breakfast Council as the patient speaker – it was such an amazing privilege to be asked. It has connected me with so many people since it was posted on you tube, that I can’t thank Eric enough for giving me the opportunity.
At Boston Marathon we launched our OOFOS Ribbon collection, where we give $10 for every pair sold on our site to Dana-Farber under the Women’s Oncology Department.  OOFOS proposed to me that they wanted to donate to a cause that was important to me around my cancer.  We are still a small, start-up company that has to be very diligent with our budgets.  I love to say that we “never budgeted for me to have cancer”, so agreeing to take money out of our planned budget to donate to Dana-Farber is such a testament to what a great company our OOFOS team is.


In May I did the Avon 39 2-day Boston Walk with OOFOS founder Lou Panaccione and his wife Lily.  Such an awesome, amazing experience.   We walked by my house the morning of the 2nd day, to the greetings of my whole family and friends dressed in costumes cheering us on!






 In August, I did the Pan Mass 2-day with my son Will, my brother Terry and Lou.  Another amazing experience.  And we rode on team WOW (Women Oncology on Wheels).  All money from team WOW goes to Dana-Farber Women’s Oncology (my awesome doctor Eric’s, department).

Later in August, NESN came as part of their Jimmy Fund efforts,  to the OOFOS office and also my home.  They video’d Lou, my son Duncan and my brother Terry around my cancer journey and how we can all help raise money to keep supporting  research to find cures for cancer.

In September, I was invited to be a part of the Red Sox Jimmy Fund campaign, and speak on the Red Sox Jimmy Fund telethon radio show, as well as speak on the TV pre-game show. 

Even better my whole family went to the game and my boys put down the bases before the game (thanks to my brother Terry)!   

Later in September I took an RV to Notre Dame with my son Duncan, my sister, my brother-in-law, my niece and her friend Sarah to visit my son Cavan.  Awesome experience (although I think I’m going back to flying in the future – one and done)!

In October, Eric (my doctor) asked me to join he and the rest of my team on a panel at the Susan B. Smith Metastatic Breast Cancer Forum to discuss my experience on the Clinical Trial Program at Dana-Farber.  Another amazing privilege to be asked to join this team of experts and talk with other women with metastatic breast cancer about my journey, and hopefully add some value to their journey.

Metastatic Breast Cancer Forum

An Educational Program for Patients and Families

Friday, October 16 – Saturday, October 17, 2015

And last weekend my whole family was lucky enough to go to the BC/Notre Dame game at Fenway.  My husband and I are BC grads, and Cavan is a senior at ND.  Awesome night!

WOW.  When I look back I’d say I followed my doctor’s orders and have been “living my life fully!”.

Tomorrow is Thanksgiving and here is what I am thankful for this year – exactly one year into finding out I was on this breast cancer journey:

  • I’m thankful for my amazing team at Dana-Farber (Eric, Jen, Kathy and Liz) and the entire Dana-Farber community that is working tirelessly on fighting and curing cancer so I can keep “living my life fully”.   I have so much respect for them - they are an extended part of our family.
  • I’m thankful for OOFOS.  Most people get up every day and “have to go to work”.  I get up every day with OOFOS being a career for me, a part of my life. It’s because of the people on the team and those we work with-in our business first.   Then it’s because of the amazing product we have that is delivering on our mission statement: making yOO feel better!
  • I’m thankful for my faith and spiritual journey with our Blessed Mother, and those around me who have supported me and continue to help me grow in this space.
  • And, OF COURSE THE MOST IMPORTANT, I am thankful for my amazing immediate family – my husband Tom and my 4 boys (Alec, Cavan, Duncan and Will).  As well as my brothers and sisters and extended family and friends.  I will go head to head with anyone to prove that they are the BEST! 

I look forward to another year of being alive and living my life fully!  And working with OOFOS to use my voice to raise awareness and money for research to allow these great research doctors at Dana-Farber and beyond to keep “finding solutions to fight our cancer” so myself and other women and men with stage 4 breast cancer can live many, many years.  Or even better, let’s raise enough to help them find a cure!

Happy Thanksgiving!

July 31, 2015

1 comment

Posted in Our Cause

Duncan Takes On the Pan Mass Challenge

This weekend, Duncan is participating in the two-day Pan Mass Challenge (PMC) along with OOFOS Co-Founder, Lou Panaccione and her youngest son, Will. As part of the Dana-Farber WOW (Women Oncology on Wheels) Team, Duncan will tackle the first day of the challenge on an ElliptiGO, an outdoor elliptical bicycle, and will accompany family members via bike on day two.

Funds raised by PMC participants will go directly to the Jimmy Fund and Dana-Farber Cancer Institute. To help support the cause, OOFOS has also introduced special edition Ribbon OOriginals that can be purchased here.

Look for Duncan and her team out on the course (they’ll be hard to miss)!


Good luck Duncan, Lou, and Will! We’re all rOOting for you!