Adsum and OOFOS have come together to make a sandal for the beach as it actually exists in the Northeast. Not cabanas. Not resort polish. Not the fantasy version of summer. This is wet dogs, fleeces in July, thermoses, beach permits, sandy cars, towels that never completely dry, and the long walk back after pretending you packed light.
Welcome to The Unglamorous Beach Club.
The collaboration brings together two brands with a shared connection to the American Northeast and a common belief in making comfortable, considered products designed to be used. OOFOS was founded in Massachusetts, a short distance from the Atlantic, while Adsum has long drawn inspiration from the landscape and everyday rituals of the Northeast.
Shop the CollabInspiration came from walks along the Long Island Sound, dogs in the water, sandy feet, wet clothes, and the less-than-perfect version of beach life people here actually know. It’s this world that became the foundation for the Adsum + OOFOS Sand Hopper.
Shop the CollabUnderneath, the OOriginal retains the proprietary OOfoam™ construction and patented footbed that pioneered the recovery footwear category and established OOFOS as its creator.
Our sandal sits somewhere between technical recovery product and Northeast beach uniform. Made for dune paths, dog walks, sandy parking lots, long days outside, and the trip homeafterward.
Shop the CollabThe beach club for people who actually go to the beach.